How We Work
One Ladder, Start Anywhere
The Audit Report is a separate product and the easiest way in. Engagements run on one ladder: check-up, audit, fractional CTO retainer, co-delivered build. Start on the rung that fits. Each one links to its full details.
Who I work alongside: Denton BBQ · Firefly Events · flayr · Hive · VAi Consulting Collective · Fractional networks See affiliations →
Separate product · Start here
The Audit Report: Know Where You Actually Stand
An audit of your site and online presence, and the entry point to everything we help with.
Researched and quality-checked by our audit system, with every finding labelled by its evidence. Want a person's read? Add an Expert review. The Base report runs 30+ pages. The Base report covers site inventory, performance, security, SEO, accessibility, geographic scope and local position. The Full report adds competitors, positioning, pricing, marketability and more.
A short brief and the full PDF
Both arrive by email.
Part 1: verified facts
What we found, with sources.
Part 2: labelled judgment
Our read, marked as judgment so you can tell it from the facts.
Step 1
Check-up
A low-cost first review. You get a written plan and keep it, whether we work together again or not.
Step 2
Audit
A fixed-scope technical and stack audit, for when you need a defensible answer before a big decision. One recent small-business audit found savings in apps they were paying for and not using.
Step 3
Fractional CTO Retainer
Ongoing senior technical leadership, built on a $250/hour rate. Scope flexes to fit your needs; the rate doesn’t.
Advisory Partnership (small business)
$1,500/moUp to 5 hours a month of expert eyes and strategic guidance.
DetailsTechnical Advisory
From $4,500/mo8–12 hours a month: architecture reviews, roadmap input, vendor evaluation.
DetailsFractional CTO
$10,000–20,000/mo10–20 hours a week of active leadership at $250/hour: standups, architecture, hiring, reporting.
DetailsEnterprise Advisory
$250/hourPart-time architecture advisory or a standing outside second opinion.
DetailsStep 4
Co-Deliver
Mathew Dostal and Don Matthews both lead and both build, whichever the work needs. Mathew’s depth is AI, distributed systems and architecture; Don’s is mobile, native and handheld platforms. Vetted partner engineers extend the team. One accountable owner, a team’s output.
Look What We Built
Real client work: what the problem was, what we delivered, and how it's put together.
Home technology, Dallas area · Fractional CTO
All That Technology
A stock Shopify store became a service-first storefront the owner can measure.
A custom Shopify 2.0 theme with 7 purpose-built sections, PostHog and Meta Pixel tracking with 6 dashboards, and 15+ growth strategy documents.
- Shopify 2.0
- Liquid
- PostHog
- Meta Pixel
- JSON-LD
Youth football training, Austin · Fractional CTO
CADEX Legacy
Coaches, families, and admins now run on one platform, built from zero.
A public site, coach portal, parent and athlete portal, and separate admin app on one database, with subscriptions, booking, coach payouts, and AI-assisted film review.
- Next.js 16
- React 19
- Prisma
- Supabase
- Stripe
- Twilio
- OpenAI
Partner integration · Strategy & Solutions Architect
Denton BBQ
QuickBooks Desktop integration through Web Connector, architected with Denton BBQ.
Partner integration work with Denton BBQ, with Mathew as Strategy & Solutions Architect.
- QuickBooks Desktop
- Web Connector
Slide 1 of 3: All That Technology
Step 5
Referral & Partner Program
Not a client yourself? Send work my way, or bring your bench to a co-delivered build.
The Same on Every Rung
Not sure which track fits? See who we help.
Pick a Rung
Tell me where things stand and I'll tell you where to start, including when the answer is “not with me.”